Critical issues
Fix these first
Pages affected
Across your site
Tracked keywords
Across 3 locations
AI prompt volume
Monthly AI queries
Answer not in the first 80 words
Your key pages start with brand storytelling, so AI engines cannot find a clean answer to lift.
Fix · Open each page with a direct 40–60 word answer to the question it targets.
Missing FAQ schema on high-intent pages
Engines reward pages that hand them question-and-answer pairs. Yours do not.
Fix · Add FAQPage schema covering the six most-asked buyer questions per page.
Key facts locked inside PDFs and images
Benchmark data and plan limit lists are images or PDFs, which engines cannot quote.
Fix · Convert every quotable table into on-page HTML.
Thin integration guide pages
Guides average 90 words, too little for engines to recommend a named integration.
Fix · Expand each guide with setup steps, use-case volume and supported triggers.
Titles and meta not question-shaped
Titles read like brochure headings instead of the questions buyers ask.
Fix · Rewrite titles to mirror real prompts, keeping them under 60 characters.
Internal linking between hubs
Feature hubs rarely link to each other, so topical authority stays fragmented.
Fix · Add contextual links from each hub to related features, integrations and reporting.
Heading structure
Most pages use a single clear H1 with logical subheads - this is healthy.
Fix · No action needed. Keep one H1 per page.
Search rankings mapped against how often the same question is asked of AI engines.
| Keyword | Position | Change | Search vol. | AI vol. | Difficulty |
|---|---|---|---|---|---|
| digital marketing agency utah | #4 | +3 | 2,900 | 410 | 62 |
| best web design agency | #11 | -2 | 8,100 | 1,220 | 74 |
| seo and web design combined | #2 | - | 720 | 260 | 38 |
| ecommerce seo services | #18 | +6 | 5,400 | 880 | 69 |
| shopify agency near me | #6 | +6 | 3,300 | 540 | 55 |